I’ve said yes to a lot of podcasts. Like, a lot. Somewhere between building Orange Mud, starting Seven Clay, and racing hundreds of endurance events, people started asking me to come talk about it, and I’m not one to turn down a good conversation.
Some of these are gear-geek deep dives on hydration packs. Some are about the ugly side of running a business, the cash crunches, the tariffs, the stuff nobody puts on Instagram. And a few are just stories, like growing up in Kansas wagon rides with my grandpa, and a desert survival story I still think about.
Below are the ones I’d start with, then every guest spot I’ve done, newest first. Grab one for your next long run or drive. And if you host a show and want to talk endurance, product design or building a business, hit me up on the contact page.
Cheers,
Josh
Featured episodes
He Had to Wire $1.26 Million He Did Not Have | 14 Years of DTC with Josh Sprague
The Margin Room · Sep 28, 2026
The real story behind 14 years of DTC, including the day I had to wire $1.26 million I didn't have.
The Cookbook Podcast – Josh Sprague: How Do You Build a Brand That Connects With Customers?
The Cookbook: Recipes for Marketing & Business Success · Oct 27, 2026
How to build a brand people actually connect with, plus SEO and AI search for small businesses.
Turn Your Frustration Into Fuel: with Josh Sprague
Flow with Floyd · Oct 16, 2026
Every business I've started came from something that ticked me off. Here's how that works.
Episode 423: RAGBRAI, Hydration, and the Endurance Mindset with Josh Sprague
JustGoBike · Oct 23, 2026
RAGBRAI, hydration and the endurance mindset, for anyone who rides.
EP193 – Stop Chasing the Strava Time: Josh Sprague on Adventure, Fueling & Going Long
Run The Riot Podcast · Aug 18, 2026
Why I quit chasing Strava times and started chasing experiences. Adventure, fueling and going long.
He Couldn't Find the Product He Wanted—So He Built the Company | Josh Sprague | Ep. 168
One Gang Worldwide · Oct 6, 2026
After hundreds of races I couldn't find the gear I wanted, so I built the company.
Every guest appearance (63)
2026
The Cookbook: Recipes for Marketing & Business Success: The Cookbook Podcast – Josh Sprague: How Do You Build a Brand That Connects With Customers? (Oct 27, 2026)
Building a brand that connects with customers; SEO, AI search and sustainable growth.
The Sport Of Life Radio: Austin Supper Club with Josh Sprague of Orange Mud! (Oct 23, 2026)
Austin Supper Club: Orange Mud endurance gear and Seven Clay embroidery/screen printing/laser engraving.
JustGoBike: Episode 423: RAGBRAI, Hydration, and the Endurance Mindset with Josh Sprague (Oct 23, 2026)
RAGBRAI, hydration and the endurance mindset.
Flow with Floyd: Turn Your Frustration Into Fuel: with Josh Sprague (Oct 16, 2026)
Turning frustration into fuel for growth and innovation.
Horses in the Morning: Storyteller Day with Josh and Darley and Realli Bad Adz for October 9, 2026 by Kentucky Performance Products (Oct 9, 2026)
Storyteller Day: wagon-train rides with his grandpa across Kansas and Nebraska.
One Gang Worldwide: He Couldn't Find the Product He Wanted—So He Built the Company | Josh Sprague | Ep. 168 (Oct 6, 2026)
After hundreds of races he built the hydration gear he wanted.
The Margin Room: He Had to Wire $1.26 Million He Did Not Have | 14 Years of DTC with Josh Sprague (Sep 28, 2026)
14 years of DTC: cash-flow crises, tariffs, attribution, EOS, and why Seven Clay started.
Run Your Story Podcast: Josh Sprague (Orange Mud) – "Stay positive and focus on the goal" (Aug 26, 2026)
Building Orange Mud's packs and Transition Wrap, plus Seven Clay; stay positive and focus on the goal.
HappyCast: Finding Your Limits with Josh Sprague (Aug 26, 2026)
From country kid to ultras and Ironman; exploring what you're capable of.
Run The Riot Podcast: EP193 – Stop Chasing the Strava Time: Josh Sprague on Adventure, Fueling & Going Long (Aug 18, 2026)
Ultrarunning, adventure racing, fueling, strength, and chasing experiences over Strava times.
How was the Race: Orange Mud Product Review (Aug 14, 2026)
Sit-down on the Endurance Pack, Transition Wrap and other products.
The Fit Biz Accelerator: Most fitness coaches are building their brand the wrong way… and it's costing them clients. (Aug 6, 2026)
Why most fitness coaches build their brand the wrong way, and what it costs them in clients.
Chafin' at the Aid Station: Mile 40 – Gear Talk and Orange Mud with Josh Sprague (Jul 24, 2026)
Gear talk: the Orange Mud name story and what sets the products apart.
Venture Step: BUILDING BETTER PRODUCTS BY REFUSING TO ACCEPT "GOOD ENOUGH" WITH JOSH SPRAGUE (Jul 14, 2026)
Product testing, refusing 'good enough', Seven Clay and using AI in a small product business.
Big DINK Energy | Over 40 Pickleball & Life: Pickleball's Viewer Gap & 100-Mile Grit | Josh Sprague w/ Orange Mud (Jul 14, 2026)
Turning a ruined water bottle into a hydration brand; 100-mile grit.
Miles & Mountains: Orange Mud CEO & Founder Josh Sprague (Jul 14, 2026)
Pivot from jack-of-all-trades operator to disciplined builder at Orange Mud and Seven Clay.
I AM A SPARTAN! OCR PODCAST: EPISODE 257 ORANGE MUD OWNER JOSH SPRAGUE !! (Jul 9, 2026)
Starting Orange Mud 14 years ago with one product; OCR and hydration.
Digital Trailblazer Podcast: Laying the Groundwork for Successful Ad Campaigns with Josh Sprague (Jul 7, 2026)
What has to be in place before running paid ads, from scaling three companies.
Bike Talk with Dave: All things bike! Bikepacking, cyclocross, gravel, mountain bike, road & events: Ep. 174 Josh Sprague: Engineering hydration gear for cyclists. (Jul 6, 2026)
Engineering hydration gear for cyclists.
The DTC Insider: The Biggest Lessons From a 3x Founder (Jul 3, 2026)
Lessons from launching three DTC brands: fundamentals, paid media, Amazon, retention, a 1,000-member ambassador community.
JimJim's Reinvention Revolution Podcast: JJRR 134 How ecommerce is evolving – Why Claude Co-work is a game changer – Why China direct is a concern – with Josh Sprague (Jul 2, 2026)
How ecommerce is evolving, Claude Cowork/AI agents, Seven Clay origin, EOS, China-direct competition.
The Creative Brew: 264. Never Compromise with Josh Sprague (Jun 30, 2026)
'Never compromise': building businesses around fixing his own frustrations.
Becoming My Stronger Me: Conversation with Josh Sprague (Jun 1, 2026)
Consistency, resilience and the mental side of endurance performance.
Adventure Sports Podcast: Ep. 1216: Adventure Racing and Real Life Survival with Josh Sprague (May 29, 2026)
Adventure racing how-to and a real-life desert survival story.
Let's Talk small Business with Mitchell Wilson: Let’s Talk From Holsters to Hundred Grand: The Hustle and Grit of Endurance Business with Josh Sprague (May 28, 2026)
Hustle and grit of an endurance business across Orange Mud, Seven Clay and Anvil & Acre.
The Go Earn Your Salt Podcast: Ep. 44- Josh Sprague- Orange Mud (May 20, 2026)
Serial entrepreneur and endurance athlete on founding Orange Mud and hydration.
ROI Podcast™ — the #1 Entrepreneurial Business meets Comedy podcast hosted by Law Smith + Eric Readinger: How To Build Gear That Solves Pain | Josh Sprague Slings Orange Mud at ROI #509 (May 20, 2026)
Entrepreneurship-meets-comedy chat on building gear that solves pain.
The Après Business Podcast: Embracing AI in Business and Wild Survival Stories with Serial Entrepreneur Josh Sprague (May 19, 2026)
Part 2: using AI as a co-worker (PPC, web dev, analytics) plus a harrowing survival story.
The Après Business Podcast: Serial Entrepreneur Josh Sprague on EOS, SOPs, and Entrepreneurial Freedom (May 12, 2026)
Part 1: EOS, SOPs, delegation and building businesses that run without him.
Everyday Ironman Podcast: 272 – Josh Sprague (May 8, 2026)
Wide-ranging talk on endurance racing and designing practical gear at Orange Mud.
The Vitality Collective Podcast w/Dr. Jeremy Bettle: When More Training Becomes the Problem (May 6, 2026)
Hundreds of races while running three bootstrapped companies; why training must fit real life.
Witness Business: How "Let Me Just Try" Led to Multiple 7-Figure Businesses with Josh Sprague // EP. 91 (Apr 28, 2026)
How imperfect action built Orange Mud and Seven Clay into 7-figure businesses; overseas manufacturing, inventory, AI.
"The Dirt" Trailrunning Podcast: Orange Mud Origins Josh Sprague's Endurance Journey & Gear Innovation (Apr 17, 2026)
Trail-running gear innovation and the story behind Orange Mud and Seven Clay products.
SIERRA REC NOW | Your Guide to Sierra Adventures: Why We Push Limits: Ultra Running, Community & Outdoor Mindset with Josh Sprague (Apr 16, 2026)
Why we push physical and mental limits: ultra running, community and outdoor mindset.
Running Is Life Podcast: A Conversation with Orange Mud Founder/Owner Josh Sprague on Concept to Production of a Product – Episode 291 (Apr 10, 2026)
Taking a product from concept to production.
Outdoor Adventure Lifestyle Podcast: 546 From Manufacturing to Orange Mud: Josh Sprague on Product Design, Grit, and Building an Outdoor Brand (Apr 7, 2026)
Manufacturing background, product design philosophy, Vietnam production, COVID supply chain lessons.
Zone2Speak Podcast: Josh Sprague: Orange Mud Founder on Building Gear That Actually Works (Apr 2, 2026)
Building products that hold up, born from real-world triathlon/MTB frustration.
The Journey Running Podcast: 31. Josh Sprague – Owner of Orange Mud & Seven Clay on Reinventing Outdoor Gear & Adventure Racing! (Mar 20, 2026)
Endurance athlete to entrepreneur: product development, adventure racing stories, navigation and safety, family balance.
Cultra Trail Running: 350: Guitar Playing in the Orange Mud with Josh Sprague (Mar 12, 2026)
Building gear, starting businesses, adventure racing and growing up on a Kansas farm.
Ride To Success Cycling Podcast: Josh Sprague on Cycling, Endurance Racing & What 500 Endurance Races Taught Him (Mar 2, 2026)
What 500 endurance races taught him about business, discipline, risk and why motivation is overrated.
Mountain Cog: 121 – Stability, Breathability, & Heat Release – Orange Mud’s Unique Take on Hydration Packs & Business (Josh Sprague, Orange Mud & Seven Clay) (Feb 24, 2026)
MTB hydration: pack geometry, heat release, why waist packs fall short, plus the business behind Orange Mud and Seven Clay.
Buckle Up: An Ultrarunning Conversation: From Frustration to Innovation: The Orange Mud Story ep101 (Feb 19, 2026)
Ultrarunning conversation on going from gear frustration to Orange Mud products.
Road Dog Podcast: Josh Sprague of Orange Mud Loves Dirt (Feb 16, 2026)
Starting Orange Mud, pack stability, the Transition Wrap, bladder care and solving athlete problems.
The Outdoorsy Educator Podcast: Josh Sprague (Feb 9, 2026)
Building Orange Mud from the ground up.
2025
E-Coffee with Experts (Digital Web Solutions): Josh Sprague: Why E-commerce Startups Fail & How Orange Mud Survived | E-commerce Startup Challenges (May 7, 2025)
Why e-commerce startups fail and how Orange Mud survived.
2024
Bike Talk with Dave: All things bike! Bikepacking, cyclocross, gravel, mountain bike, road & events: Ep. 121 Josh Sprague, Orange Mud Founder (Apr 3, 2024)
Building his own hydration pack and founding Orange Mud with his wife.
2023
Zen and the Art of Endurance: ZenTri 698 – Orange Mud Interview and Epic Training Block (Dec 12, 2023)
Orange Mud interview inside a 4-hour triathlon episode with gear reviews and training tips.
Mission of Spe Podcast: Innovation from frustration with Josh Sprague #030 (Feb 3, 2023)
Innovation from frustration as CEO/Design Dude of Orange Mud and Seven Clay.
2022
I Don't Know Running: We talk with the founder of Orange Mud, Josh Sprague | Episode 044 (Oct 30, 2022)
By phone from Texas on what started Orange Mud and more.
2021
Mental Toughness Podcast With Dr. Rob Bell: Ep 83- CEO Josh Sprague- The Output for Success (Aug 12, 2021)
'Innovation from frustration' and the mental side of running Orange Mud and Seven Clay.
2020
This is Gravel (Gravel Guru): Getting Out & Just Ride – This is Gravel EP:507 (Jun 11, 2020)
Interview about Orange Mud's virtual 'Just Ride' event.
I Love Trails Podcast: Josh Sprague – Orange Mud Founder – Innovative hydration packs for the trail runner and outdoor enthusiast. (Jun 5, 2020)
The HydraQuiver single/double bottle pack and Orange Mud's origin for trail runners.
Finding Your Summit: Josh Sprague: Founder of Orange Mud talks about the challenges of work, play & life after starting a successful startup and what it takes to (Apr 24, 2020)
Nuts and bolts of running Orange Mud and life after starting a successful startup.
The Matt Sodnicar Podcast: Founder of Orange Mud: Josh Sprague (Jan 25, 2020)
Longtime friend's conversation on Josh's journey, mindset and Orange Mud.
2019
Doc On The Run Podcast: #155 Hydration tips for runners with Josh Sprague of Orange Mud (Mar 13, 2019)
Hydration tips for runners on long runs.
2018
Executive Athletes- Performance Beyond the Boardroom: Episode #40- Josh Sprague- Founder Orange Mud (Dec 21, 2018)
Small-town outdoor upbringing, design mindset, and balancing business with endurance sport.
Ben and Bikes: Risk & Reward (Nov 3, 2018)
Risk and reward of starting a gear company as a competitive endurance athlete.
Like a Bigfoot: #116: Josh Sprague — Founder of Orange Mud, Taking on "Leadman" (Oct 19, 2018)
His Leadman attempt, adventure racing, and founding Orange Mud.
Zen and the Art of Endurance: ZenTri 664 – Orange Mud, Zen Anger, Tech Tips (Oct 1, 2018)
Interview with Orange Mud's founder, part of a triathlon show with Zen and tech-tip segments.
Final Surge Podcast: Josh Sprague of Orange Mud (Sep 6, 2018)
His endurance career and how it led him to redesign hydration packs at Orange Mud.
So THIS Is Fitness | Health, Fitness, Running & Weight Loss: #97 – Adventure, Hydration, And A Culture Of Care (Sep 1, 2018)
Adventure, trail hydration, and the culture of care inside Orange Mud.
How Was Your Run Today? The Podcast: Episode 132 – Josh Sprague (May 24, 2018)
Interview with the Orange Mud CEO about his adventure races, including a desert run with a horse named Macaroni.
The Endurance Specific Podcast: FB #260 – Josh Sprague (May 11, 2018)
Gear-guy talk on years of ultras, gravel, Ironman, MTB and adventure racing, and building Orange Mud.
Want me on your show? Get in touch. See you on the trail!